“Do you know what’s not natural? 80 year old dudes with hard-ons. That’s not natural. But we got pills for that. We’re dedicating all our medical resources to keeping the old guys erect.” Lazyboy (music video)

I mentioned in a post earlier today that I think NFTs and entertainment are probably going to be the gateway to mass adoption for people coming to crypto. This is a random spin-off thought trail I got carried away on. I’m not set on NFTs specifically, but I think entertainment is the pathway.

Think about it. Do we have a cure for cancer? No. Do we have things to fix ED? Yes. That’s way oversimplified but the idea is that drug companies are going to spend where the money is. Yeah, cancer treatment is expensive. Let’s say they develop a drug to cure cancer (unlikely for a lot of medical reasons, but drugs can help in the treatment). Let’s say this miracle treatment costs $20,000 and 10,000 people use the treatment every year. That’s $200,000,000 a year for the drug company that makes it. If it works you are unlikely to get the treatment re-prescribed bc you don’t have cancer anymore. In the US there are over 50 million males 40 and older (US Census Data from Statista). ED affects a lot of them (40% of 40 year olds increasing to 70% of 65 year olds. It’s a $4,900,000,000 market. There’s a bigger, more sustained market for ED bc guys want to get off.

You see the math. More guys have ED than people get cancer every year. More kids have phones and play games or collect things than there are companies willing to spend money to develop blockchain based tools to use. At least at the outset. Eventually that market will be bigger but it’s going to take decades. Every developer group out there can whip together a game and put it on the play store and people will drop $50 a month on a game before they donate $2.50 a year to Wikipedia (go donate something and someone see if they’ll take crypto).

Enough of my rambling. Merry Christmas you filthy animals!